


{"id":25057,"date":"2024-03-25T12:11:02","date_gmt":"2024-03-25T11:11:02","guid":{"rendered":"https:\/\/www.archiviostoricolivetti.it\/news-2\/in-april-the-olivetti-%c2%b7-folon-exhibition-opens-in-brussels\/"},"modified":"2024-03-25T12:16:47","modified_gmt":"2024-03-25T11:16:47","slug":"bruxelles-olivetti-folon","status":"publish","type":"post","link":"https:\/\/www.archiviostoricolivetti.it\/en\/news-2\/bruxelles-olivetti-folon\/","title":{"rendered":"In April, the &#8220;Olivetti \u00b7 Folon&#8221; exhibition opens in Brussels."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"25057\" class=\"elementor elementor-25057 elementor-25040\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-46eb7ce elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"46eb7ce\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9390815\" data-id=\"9390815\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0030c5a elementor-widget elementor-widget-text-editor\" data-id=\"0030c5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>From April 10th to September 15th, 2024.<br \/>Design Museum Brussels<br \/>Place de Belgique, 1 &#8211; Bruxelles<br \/><\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-087c42d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"087c42d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e3a8e2a\" data-id=\"e3a8e2a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55f4057 elementor-widget elementor-widget-text-editor\" data-id=\"55f4057\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The <em>Design Museum Brussels<\/em> hosts the <em><strong>Olivetti \u00b7 Folon<\/strong><\/em> exhibition in collaboration with the <em>Associazione Archivio Storico Olivetti<\/em>, <em>Gruppo TIM<\/em>, <em>Fondation Folon<\/em>, and the <em>Museo Civico P. A. Garda<\/em> of the city of Ivrea Together, these partners bring back to life a collaboration that spanned decades, with a unique social vision of industry and a humanistic approach to the world.<\/p>\n<p> <strong>Jean-Michel Folon<\/strong> (1934-2003) worked for Olivetti for nearly thirty years, creating posters, advertising materials, as well as numerous books and cartoons of immense creativity and profound humanism. The exhibition <em>Olivetti \u00b7 Folon<\/em> The Olivetti \u00b7 Folon exhibition presents this rich artistic collaboration between the Italian company, one of its most well-known artistic directors (Italian writer <strong>Giorgio Soavi<\/strong>), and the Belgian artist, through a fascinating selection from the historical heritage of the Associazione Archivio Storico Olivetti, artworks from the Olivetti Art Collection, owned by Gruppo TIM since 2003, and the Fondation Folon.<\/p>\n<p>Curators <strong>Marcella Turchetti<\/strong> and <strong>Paola Mantovani<\/strong> have integrated the selection with some pieces from the collections of the Design Museum Brussels, particularly the iconic Olivetti typewriters, focusing on three decades of work and correspondence to be displayed in a 600 m2 space Among the works, mention can be made of the large mural of Waterloo Station in London that immerses the visitor in Folon&#8217;s universe, the animated film &#8220;Le message,&#8221; as well as agendas and gift books for employees and clients of the company. &#8220;So many new artistic experiments whose poetry and contemporaneity will be fully revealed in Brussels,&#8221; rejoice the curators.<\/p>\n<p>Revealing a lesser-known aspect of Folon&#8217;s work, the exhibition will delight enthusiasts of art history, design, industry, and social policies. It fits into a symbolically important year, that of the <strong>ninetieth anniversary of Folon&#8217;s birth<\/strong>, alongside two other major exhibitions at the <em>Magritte Museum<\/em> and <em>Maison Autrique<\/em> that together bring together multiple facets of this versatile artist who broke down genre boundaries.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f293122 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f293122\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5644499\" data-id=\"5644499\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ad67ee elementor-widget elementor-widget-text-editor\" data-id=\"4ad67ee\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>More details on the <strong><a href=\"https:\/\/designmuseum.brussels\/olivetti-folon\/\" target=\"_blank\" rel=\"noopener\">Design Museum Brussels website<\/a><\/strong>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>From April 10th to September 15th, 2024. Design Museum Brussels Place de Belgique, 1 &#8211; Bruxelles The Design Museum Brussels hosts the Olivetti \u00b7 Folon exhibition in collaboration with the Associazione Archivio Storico Olivetti, Gruppo TIM, Fondation Folon, and the Museo Civico P. A. Garda of the city of Ivrea Together, these partners bring back [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":25044,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"give_campaign_id":0,"inline_featured_image":false,"footnotes":""},"categories":[743,16],"tags":[773,566,772],"class_list":["post-25057","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventi-2024-en","category-news-2","tag-bruxelles-en","tag-exhibition","tag-jean-michel-folon-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/posts\/25057","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/comments?post=25057"}],"version-history":[{"count":0,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/posts\/25057\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/media\/25044"}],"wp:attachment":[{"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/media?parent=25057"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/categories?post=25057"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/tags?post=25057"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}