{"id":25643,"date":"2024-06-11T11:33:32","date_gmt":"2024-06-11T09:33:32","guid":{"rendered":"https:\/\/www.archiviostoricolivetti.it\/news-2\/opening-of-the-exhibition-olivetti-history-of-a-cultural-project\/"},"modified":"2024-06-11T11:37:58","modified_gmt":"2024-06-11T09:37:58","slug":"olivetti-history-of-a-cultural-project","status":"publish","type":"post","link":"https:\/\/www.archiviostoricolivetti.it\/en\/news-2\/olivetti-history-of-a-cultural-project\/","title":{"rendered":"Opening of the Exhibition “Olivetti, History of a Cultural Project”"},"content":{"rendered":"\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

June 13 \u2013 September 22, 2024
Auditorium Bortolotti – Narni (TR)
<\/strong><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

As part of the Narni citt\u00e0 teatro<\/em><\/strong> festival, the Olivetti Historical Archive Association<\/em> presents the exhibition “Olivetti, History of a Cultural Project<\/em>,” showcasing the value of culture as a strategic tool for business and as a factor of cultural growth in society. The exhibition explores various aspects and areas of influence, from the factory to the local territory.<\/p>

The exhibition outlines the complexity and richness of many decades of Olivetti’s cultural enterprise: the Olivetti Library <\/strong> and Cultural Center<\/strong>, popular courses, major exhibitions<\/strong>, and restorations<\/strong>. It is within this broad cultural context that all corporate activities find their organizational and project significance: whether it be for the innovation of a new product, the aesthetics of its design, non-intrusive and evocative advertising, the creation of human-scale industrial and residential architectures, or communicating the idea of respect and dignity owed to women.<\/p>

In this context, there is also a reference to pioneering social services initiatives for Olivetti’s workers and, more generally, for all people living in the areas where Olivetti factories operated worldwide.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

Opening Ceremony: Thursday, June 13 at 6:00 PM<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

During the inauguration, actor Marco Bandiera will present The Corner of Giorgio Soavi<\/strong><\/em>, a reading from the text “Adriano Olivetti: An Italian Surprise” in which author Giorgio Soavi recounts what Olivetti meant to him and his relationship with Adriano.<\/p>

The performance will take place at the Terrazza di Largo Ivo Germani in Narni.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

\n\t\t\t\t\t\t
\n\t\t\t\t\t
\n\t\t\t
\n\t\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

For more information about the festival, visit the Narni citt\u00e0 teatro website<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

June 13 \u2013 September 22, 2024 Auditorium Bortolotti – Narni (TR) As part of the Narni citt\u00e0 teatro festival, the Olivetti Historical Archive Association presents the exhibition “Olivetti, History of a Cultural Project,” showcasing the value of culture as a strategic tool for business and as a factor of cultural growth in society. The exhibition […]<\/p>\n","protected":false},"author":4,"featured_media":25631,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"give_campaign_id":0,"inline_featured_image":false,"footnotes":""},"categories":[743,16],"tags":[799,566,800],"class_list":["post-25643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventi-2024-en","category-news-2","tag-culture","tag-exhibition","tag-narni-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/posts\/25643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/comments?post=25643"}],"version-history":[{"count":0,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/posts\/25643\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/media\/25631"}],"wp:attachment":[{"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/media?parent=25643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/categories?post=25643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.archiviostoricolivetti.it\/en\/wp-json\/wp\/v2\/tags?post=25643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}