A3 Corporate Communications of Olivetti – 1

Cod.: OLI0649

In this publication, the CoCoMAS Committee at the Institute of Business Administration and Management in Tokyo analyses Olivetti’s ability as a company not only to align itself with market mechanisms, but also to adapt to the dynamics of society. This interpretation of the Olivetti story is thus translated into an inspiring business model, considered valuable and desirable not only in Italy, but also internationally.

Author: The CoCoMas Committee
Publisher: Institute of Business Administration & Management Publications Departments Tokyo
Year: 1978
Language: English/Japanese
Size: 22.5 x 30cm
Pages: 142

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